Amir was born in Israel and makes his home in Shimshit. He has 30 years of professional experience in training managers and organizational development, a key to learning ‘On the Job Training’ (OJT). Amir advises and assists senior executives and various functionaries, how to assimilates technology, guides workshops and develops training and skills programming.
For the past ten years Amir has assisted Merchavim by providing organizational consultancy to the CEO, Vice President, and Department Directors) and as an advisor to the team facilitating the Arab Teachers Integration in Jewish schools project in addition to supporting organizational strategic planning, developing training and training systems for workshop facilitators.

Rachel was born in Melbourne, Australia and makes her home n Mitzpe Aviv. She is the creative director of her own company and an academic lecturer in the field of visual communications. Rachel has extensive experience working with companies in the Israeli and global markets. She specializes in branding and project management in design, consulting and creative support for companies and associations. Rachel built the brand language of Merchavim and has supported the organization’s visibility since 2013.

Roi was born in Tel Aviv, Israel and makes his home there today. He holds a BA and MA in History from the Tel Aviv University. In the past he was in senior management, fundraising and financial management for a number of leading Israeli human rights organizations.